ABOUT VIELLA
Viella Apparel is a Sydney-based football apparel and equipment brand built for players who demand performance and quality. Designed in Australia, Viella delivers high quality football equipment and clean, modern training wear engineered for comfort, durability, and movement on the pitch and beyond.
About Our Founders
Both playing football at a high level our whole lives wearing different kits and experiencing different apparel we understood what players need to be able to perform at their best.
We made sure Viella represented just that. Revolutionising football apparel, players want to be kitted in viella and feel comfortable when playing and training.
We are both excited for what's to come and to continue to provide players with premium apparel
DYLAN
ROSE
BAILEY
CALLAGHAN
Our Journey So Far
2025
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VIELLA APPAREL IS FOUNDED
Our brand was build into existence in late 2025
2026
We officially launched, hitting the market at the start of 2026.