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ABOUT VIELLA

Viella Apparel is a Sydney-based football apparel brand built for players who demand performance and quality. Designed in Australia, Viella delivers clean, modern training wear engineered for comfort, durability, and movement—on the pitch and beyond.

Founders

Both playing football at a high level our whole lives wearing different kits and experiencing different apparel we understood what players need to be able to perform at their best.

We made sure Viella represented just that. Revolutionising football apparel, players want to be kitted in viella and feel comfortable when playing and training.

We are both excited for what's to come and to continue to provide players with premium apparel

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Dylan Rose

Bailey Callaghan

Our Journey So Far

2025

VIELLA APPAREL IS FOUNDED

Our brand was build into existence in late 2025

2026

LAUNCH

We officially launched hitting the market at the start of 2026.

Sydney, Australia

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© 2025 by Viella Apparel

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